Zia Nina

Zia Nina’s packaging design employed vintage illustrations and clear messaging to emphasize the sauces’ authentic Italian roots and organic quality, resulting in a substantial sales increase. The strategic use of imagery and color to differentiate flavors, combined with environmentally friendly glass jars, enhanced the brand’s narrative and appeal. The redesign not only improved market presence but also received accolades from customers, reinforcing the value of heritage and storytelling in product packaging.